Belmoun since 2021

Belmoun was born from a tender gesture the simple, powerful act of taking care of oneself, just like we care for those we love.

Behind every bottle, every texture, and every scent is the story of Francesca Tracy, Belmoun’s founder, inspired by the women in her family her mother and aunts who turned everyday skincare into sacred rituals of love and connection.

As a young girl, Francesca would watch them. They would laugh, share stories, and gently apply their favorite oils and creams. It wasn’t just skincare  it was their moment. A moment of softness, comfort, and joy. A time to feel beautiful, to feel whole, and to simply be.

In 2021, Francesca created Belmoun to share that feeling with the world.

Our body scrubs and body oils are invitations to slow down, breathe deeply, and return to yourself. Each ingredient is carefully selected not only for its natural properties and skin benefits, but for its ability to awaken the senses through smooth textures, comforting scents, and effortless routines.

At Belmoun, we believe that loving your skin is a beautiful act of self-love. And that’s what we want to offer you: moments of stillness, of presence, of joy where taking care of your body becomes a way to reconnect with your soul.

Welcome to Belmoun. Here, body care is a love story and you are at the heart of it.